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MTV VMA Best Female Video Series: 2012   1 comment

2012

In order to acknowledge that next week will be Tit for Tat’s Emmy nomination coverage, we’d be doing this our weekly MTV Best Female Video Series earlier for this week. Since we’ve already tackled one from the 80s, 90s, and the 00s, it’s fitting that we’d go with the current decade, so I decided to go with the 2012 line up.

And there’s no better way to start it than Beyonce. Well technically it’s alphabetical order, but whatever. At this point in MTV VMA history, it’s clear that Beyonce will be nominated for simply farting, so this is pretty much expected. It’s her fourth consecutive nod in this category, and I have to say that it’s actually a deserving nomination. Not only is Love on Top one of the better songs from the underrated 4, but the video gives a perfect throwback with all the vintage group choreography and whatnot. This is far from the  usual provocative Beyonce dance steps, so that’s refreshing as well.

If Beyonce is on her 4th consecutive nod, well Katy is on her FIFTH(!) continuous nomination in this category. Still winless in this category, Katy dons the military get up to show the story of a woman moving on from a failed relationship and finding herself instead so she decided to join the military. Since this is a Katy video, of course everything has to be taken literally as if we’re toddlers, so she does everything in a step by step procedure. It’s a fun video, but I think she had better ones during the Teenage Dream era.

Then we have Nicki Minaj who gets her second nod here after 2011’s Super Bass. In Starships though, we go all the way to Hawaii to see a starship (talk about literally. Now beat that Katy!) dropping this creature which turned out to be Nicki Minaj as she brings the life in the people of that island and they go partying and dancing non stop while Nicki changes her glittery looks as she dances in the shore or in top of a volcano. Clearly, common sense isn’t required in this video.

Now as for her initial single from her Talk the Talk era, Rihanna surely knows how to stir controversy. She surely gets people rallying against her with the depiction of violence between lovers and some pertaining to drug use here, especially since it reflects so much of her personal experiences circa 2008, but that’s what actually made me love this video more. In here, Rihanna just wore her heart on her sleeve to go back to a private (yet not so private) moment in her life. But more than the video’s theme, I also appreciate the visual choices in here in the treatment and shots used.

And lastly, there’s Selena Gomez. If I remember correctly, this was a surprise nomination that year and few to none were predicting it to happen. That said, it’s clearly deserving of a nomination. I really love videos that are just playful and catchy and fun. Selena’s wig changes from the big hair to that one of drag looks matches the ridiculous over the top beat of the song. I feel like in here, Selena clearly acknowledges the stage in her life where she’s in between being a teen while also oozing up her sexiness to some extent.

No doubt about it, Rihanna has the best video in the line up and a worthy Video of the Year winner that year. That said, I’m all for spreading the wealth and I’m likely voting her in another year that I haven’t tackled yet. So I’ll spread the wealth and give it to another video which I think is a fun embodiment of the Best Female Video category. I’m going with Selena Gomez here, as it’s the video that made me hit the repeat-peat-peat-peat-peat. It’s really unfortunate that Nicki Minaj won this year, and definitely one of the weakest winners in this category’s history.

Personal pick: Selena Gomez, “Love You Like a Love Song
MTV VMA pick: Nicki Minaj, “Starships

Full Rankings:
01. Selena Gomez, “Love You Like a Love Song
02. Rihanna, “We Found Love
03. Beyonce, “Love on Top
04. Katy Perry, “Part of Me
05. Nicki Minaj, “Starships

Now it’s time to vote for your own pick in the poll below

You can follow me on Twitter: @nikowl

 

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MTV Video Music Awards 2013 Winner Predictions   Leave a comment

The 2013 MTV Video Music Awards is just right around the corner, and this one is shaping up to be a good one for MTV’s biggest night. Now celebrating it’s 30th year of the awards ceremonies, appearances and performances by the likes of Katy Perry, One Direction, Miley Cyrus, Bruno Mars, and Robin Thicke to name a few. Also, aside from leading up the nominations this year, Justin Timberlake is this year’s recipient of the Video Vanguard award, and a rumored N*SYNC reunion performance is in the books this year. I know you’re excited for Joey Fatone and Chris Kirkpatrick. Anyway, here are my predictions on the major categories on who will end up with moonmen on Sunday’s ceremony:

VIDEO OF THE YEAR

* Macklemore and Ryan Lewis, “Thrift Shop”
* Bruno Mars, “Locked Out of Heaven”
* Taylor Swift, “I Knew You Were Trouble”
* Robin Thicke, TI, Pharell, “Blurred Lines”
* Justin Timberlake, “Mirrors”

WHO WILL WIN: Between the Video Vanguard award, the rumored N*SYNC performance, and his huge comeback this year, MTV is setting this up to be JT’s big night, and it won’t be complete if he doesn’t end up with the highest honor for that night. Plus, he still hasn’t won here yet, and it’s a great video to represent him here.
RUNNER UP: Taylor Swift. This is still a fan-voted format and Taylor is campaigning the hell for a win this year. Besides, the last six winners here are solo female popstars and Swift fits that bill.
MY CHOICE:  JT. Probably the one that stands out the most, thought that’s not saying a lot.

BEST MALE VIDEO

* Kendrick Lamar, “Swimming Pool (Drank)”
* Bruno Mars, “Locked Out of Heaven”
* Ed Sheeran, “Lego House”
* Robin Thicke, TI, Pharell, “Blurred Lines”
* Justin Timberlake, “Mirrors”

WHO WILL WIN: JT easily. It will be one of those sweep wins for his big night. This win will also put him on a tie with Eminem as the most rewarded act in the history of this category with three wins apiece.
RUNNER UP: 
Robin Thicke. Turning out to be the song of the year by far, they can easily throw him a bone here.
MY CHOICE:  
Ed Sheeran. Let’s throw him a vote come on guys. 🙂

 

BEST FEMALE VIDEO

* Miley Cyrus, “We Can’t Stop”
* Demi Lovato, “Heart Attack”
* Pink (featuring Nate Ruess), “Just Give Me A Reason”
* Rihanna (featuring Mikky Ecko), “Stay”
* Taylor Swift, “I Knew You Were Trouble”

WHO WILL WIN: Taylor Swift. It will probably be an easy win for Taylor as she’s sure to end up with a moonman on Sunday. The only scenario I see that lets her lose here is if she wins Video of the Year inside.
RUNNER UP: 
Miley Cyrus. This song is peaking at the right time, and her legion of fans will propel this to a win.
MY CHOICE:  
Rihanna. Probably the best video in this bunch. Simple and effective.

ARTIST TO WATCH

* Iggy Azalea, “Work”
* Austin Mahone “What About Love”
* Twenty One Pilots, “Holding Onto You”
* The Weeknd, “Wicked Games”
* Zedd (featuring Foxes), “Clarity”

WHO WILL WIN: Austin Mahone. Catering the left over conservative Bieber fanbase and opening for Taylor Swift can propel him to a win here.
RUNNER UP: 
Zedd. Clarity is the biggest hit in this group and he can benefit from that.
MY CHOICE:  
Maybe Zedd. But where’s Macklemore and Ryan Lewis here? This would have been an easy win for them.

BEST POP VIDEO

* Miley Cyrus, “We Can’t Stop”
* fun., “Carry On”
* Selana Gomez, “Come and Get It”
* Bruno Mars, “Locked Out of Heaven”
* Justin Timberlake, “Mirrors”

WHO WILL WIN: Miley Cyrus. I think she has better chance here than in Female since her fans are the most active among this bunch unless…
RUNNER UP:
this is still part of the Timberlake sweep so he can easily take this one too.
MY CHOICE:  
fun I guess. I’m not a fan of most of the videos here.

BEST ROCK VIDEO

* 30 Seconds to Mars, “Up in the Air”
* Fall Out Boy, “My Songs Know What You Did in the Dark”
* Imagine Dragons, “Radioactive”
* Mumford & Sons, “I Will Wait”
* Vampire Weekend, “Diane Young”

WHO WILL WIN: No idea, but the combo of recent rise to popdom and being the most recent here, I’m thinking Imagine Dragons.
RUNNER UP: 
Jared Leto is on the show as a presenter, so that’s one assured nominee who’ll show up so maybe 30 Seconds to Mars?
MY CHOICE:  
Vampire Weekend probably since they’re the ones I like the most in this group.

BEST HIPHOP VIDEO

* A$AP Rocky, “Fuckin’ Problems”
* J.Cole, “Power Trip”
* Drake, “Started From the Bottom”
* Kendrick Lamar, “Swimming Pools”
* Macklemore, Ryan Lewis, “Can’t Hold Us”

WHO WILL WIN: As a result of their good breakout year and as the other most nominated act (aside from Justin that is), this is Macklemore and Ryan Lewis to lose.
RUNNER UP: 
Probably Drake since he’s still 0 in terms of VMA wins.
MY CHOICE:  
Can’t Hold Us is one of my favorite jams this year.

BEST COLLABORATION VIDEO

* Calvin Harris/Ellie Goulding, “I Need Your Love”
* Pink/Nate Ruess, “Just Give Me A Reason”
* Pitbull/Christina Aguilera, “Feel This Moment”
* Robin Thicke/Pharell/TI, “Blurred Lines”
* Justin Timberlake/Jay Z, “Suit and Tie”

WHO WILL WIN: With the VMAs being held in Jay Z’s place this year, there’s no better way to give back to Jay than by giving him the moonman adding up to JT’s domination on Sunday, so I say Suit and Tie wins.
RUNNER UP: 
Blurred Lines since it’s the biggest hit in this line up.
MY CHOICE:  
I’d probably throw Pink and Nate a bone here and give them my vote.

BEST VIDEO WITH A SOCIAL MESSAGE

* Beyonce, “I Was Here”
* Kelly Clarkson, “People Like Us”
* Macklemore and Ryan Lewis/Mary Lambert, “Same Love”
* Miguel, “Candles in the Sun”
* Snoop Lion, “No Guns Allowed”

WHO WILL WIN: An easy win for Macklemore and Ryan Lewis. Plus, it talks about a hot topic that’s really rampant right now.
RUNNER UP: 
Beyonce just to make this more ridiculous as she wins for a live video. Oh and remember we’re in Brooklyn.
MY CHOICE:  
Same Love is the best song here and the only one deserving of a win.

blurred lines

BEST SONG OF THE SUMMER

* Miley Cyrus, “We Can’t Stop”
* Daft Punk, “Get Lucky”
* Selena Gomez, “Come and Get It”
* Calvin Harris/Ellie Goulding, “I Need Your Love”
* One Direction, “Best Song Ever”
* Robin Thicke/Pharell/TI, “Blurred Lines”

WHO WILL WIN: Two words: BLURRED LINES.
RUNNER UP: 
Maybe Miley comes closest to Blurred Lines here. Though she’s far and away a distant runner up.
MY CHOICE:  
Daft Punk and VMA only happens once in a blue moon, so why not grab the chance to vote for it?

There you have it! Are you excited for the 30th VMAs? Don’t forget to watch the show on Sunday!

You can also follow me on Twitter: @nikowl